For Probellum Evolution, a two-night boxing event in Dubai, I was responsible for delivering a full suite of event artwork, ensuring a visually striking experience both in the arena and across global broadcasts.

The event featured back-to-back world title fights, with Estelle Mossely and Sunny Edwards successfully defending their belts on Friday and Saturday night, respectively. My work covered every visual aspect of the event, from the weigh-in backdrop and scales cover to custom canvas and ring designs, as well as in-arena banners and backstage ring-walk artwork.

These designs were showcased on Eurosport TV and other major global broadcasters, ensuring that the Probellum brand was visually consistent and impactful across all touchpoints. The result? A bold, immersive event identity that enhanced both the fan experience and the overall production quality.

PROBELLUM EVOLUTION EVENT CREATIVE



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