During my time at Tottenham Hotspur Football Club, I had the privilege of contributing to the historic campaign celebrating Harry Kane’s record-breaking achievement as the club’s all-time top goalscorer.

This milestone moment triggered a full stadium takeover, with our in-house creative team rolling out custom commemorative designsacross LED displays, big screens, and every possible touchpoint within the stadium. Beyond the matchday spectacle, the celebration extended to exclusive merchandise, high-impact social content, and various activations that ensured this achievement was felt far beyond the pitch.

Being part of such an iconic moment in the club’s history was an unforgettable experience, and it was incredible to see the creative execution come to life on such a grand scale.